Between big box stores like Amazon and Walmart, and warehouse clubs like Costco, there are lots of paid memberships you can join at retailers to access their specific perks. Target, however, offers a free loyalty program: Target Circle. And while it doesn’t come with as many benefits compared to competitors like Amazon Prime or Walmart Plus, Target Circle opens the door to perks without having to pay a fee.
Target Circle Week — a savings event exclusive to Target Circle members — is from Oct. 1 to Oct. 7 this year. Since it’s coming up, you may interested in joining Target Circle and learning about benefits offered year round. Below, we broke down everything you need to know about the loyalty program. We also rounded up a few of our favorite products from Target-owned brands to give you an idea of what unique items you can find online and in stores.
SKIP AHEAD Our favorite products from Target brands
Our favorite products from Target brands
I ultimately became a Target Circle member when I realized how often I was turning to Target to shop products from its brands, like Up & Up, Threshold, All in Motion and more. To give you an idea of what you can find exclusively at the retailer, below are a few of my favorite items to buy at Target.
This 100% cotton terry towel is a Select Bed & Bath Award winner. It has a plush yet lightweight feel and medium thickness, according to our reviewers. The towel doesn’t lint or shed while you’re drying yourself off, and it’s benzoyl peroxide-resistant, so getting small amounts of skin care products on it won’t cause discoloration, according to Target. You can purchase the towel in four sizes: bath towel (56 inches by 30 inches), bath sheet (65 inches by 33 inches), hand towel (30 inches by 16 inches) and washcloth (13 inches by 13 inches).
I own these sheets in multiple patterns and have found that they don’t lose their soft, smooth feel after multiple rounds in the washing machine. The set comes with a fitted sheet, flat sheet and pillowcases. The fitted sheet has “top/bottom” labels on it so you know how to orient it on your mattress. You can purchase the set in twin/twin XL, full, queen, king and California king sizes.
Target Brightroom makes some of my favorite home organization products, including this Two Tiered Slide Out Organizer. I use it under my kitchen sink to store sponges, extra dish soap and rolls of trash bags, and it’s also useful in bathrooms or pantries. The organizer is made from steel mesh and the top basket is removable.
I keep these multi-surface wipes all over my apartment in case I need to quickly wipe something down, and I also added packs to my car and desk at the office. They’re available in scents like Lavender & Bergamot, Lemon & Mint and more. Each container has 35 wipes.
Universal Thread is my go-to brand for jeans. It offers a variety of affordable, high quality styles in standard and plus sizes. You can also find Universal Thread jeans in multiple washes, as well as fabrics like denim and corduroy.
I see the All in Motion sports bra as a more affordable alternative to the Lululemon Align Tank Top. It’s designed with a built-in shelf bra and removable cups. The v-neck bra is made from moisture-wicking fabric that has a UPF 50+ rating, according to Target (UPF is the fabric equivalent of SPF, indicating sun protection). You can purchase the sports bra in multiple colors and sizes XS to XXL.
Why trust Select?
Zoe Malin is an associate updates editor at Select who has reported about retailer loyalty programs since 2020. For this piece, Malin researched Target Circle and referenced Select’s other Target coverage. She also shared her own experience as a Target Circle member since 2019.